Malaysia’s AGAINST LAB has just released their latest collab in the form of the G-SHOCK DW-6900. Referencing one of the country’s primary modes of transportation – motorcycling – the G-SHOCK celebrates the mental toughness of those who commute by motorbike every day, enduring heat, rain and the occasional bully of the road.
With the Malaysian spirit and work ethic worn on the wrist, “anytime is a good time to grind”, this watch also serves as a reminder that sometimes cheap and reliable is the way to go. Also applicable to the rugged G-SHOCK watch, with its affordable price range, easy maintenance and field-tested performance, it’s the everyday digital watch. The collaboration features AGAINST LAB’s slogan, “ALL ENDEAVOUR, NO SURRENDER”, an “A” logo on the backlit display, a tire tread graphic on the rubber band, a chrome watch face referencing a motorcycle exhaust pipe and an “A-MAN engraved caseback.
Priced at RM550 (about US$125), the AGAINST LAB x G-SHOCK DW-6900 will be released on May 27 at select G-SHOCK retailers and AGAINST LAB’s online store.
In other watch news, Bulgari is teaming up with Ducati for a special edition aluminum chronograph watch.